Finaura Gold Loan Survey Results
Last week we had conducted a survey to know how gold loan was being used by the general public. We are in the process of launching a mobile-based gold loan aggregator product called Finaura. The survey was done to give us a better understanding of the user base. Finaura enables the users to find easy gold loans from gold loan branches located near them.
We had launched the survey using Google Forms which is free service with no limitation on the number of survey participants. The survey was published on our blog and on our Facebook Page. We had also published the survey on all WhatsApp groups we had access to. We even ran a week-long FB campaign but it was only moderately successful.
Given below are the results of the survey.